Ask Us: ‘Tis the Season Holiday Spectacular will return for 2nd year

Published 12:01 am Monday, September 23, 2019

Editor’s note: Ask Us is a weekly feature published online Mondays and in print on Tuesdays. We’ll seek to answer your questions about items or trends in Rowan County. Have a question? Email it to

SALISBURY —  Last year, the ‘Tis the Season Holiday Spectacular kept alive a 59-year-old tradition of a holiday parade for Spencer and Salisbury.

Organizers of the Holiday Caravan had decided to end that parade earlier in the year.

A reader asked if the new parade will be held again this year.

The ‘Tis the Season Holiday Spectacular is scheduled for Wednesday, Nov. 27, said Sarah Michalec, destination marketing manager at the Rowan County Tourism Development Authority.

“It is the second year under new organizers,” said Michalec. “So just bigger and better than last year.”

The Holiday Caravan ended after a controversy about the organizers’ decision to not allow representatives of PFLAG, a gay youth support group, to ride in the parade.

Last year’s Spectacular parade included the usual police and fire departments and marching bands alongside PFLAG representatives, an inclusion that did not elicit much comment, according to Salisbury Post reporting at the time.

The parade will begin in downtown Spencer at 2 p.m. and be in downtown Salisbury by 3 p.m., organizers said.

“The parade will present musical acts, floats and more,” according to the website of the Rowan County Convention and Visitors Bureau. “The community is invited to participate and enjoy the parade by filling the sidewalks and public space as we celebrate the beginning of another beautiful holiday season in Rowan County.”

Information about sponsorships is available on the website,, which notes that information on entries and seat reservations will be provided soon.