• 63°

Rowan Public Library offers Cheerwine History Exhibit in connection to May 19 festival

SALISBURY — When the Cheerwine Festival rolls around May 19, you might consider taking a break from the heat, music, food and drink by visiting the Cheerwine History Exhibit at Rowan Public Library, 201 W. Fisher St.

Cheerwine itself has supplied the many company-related items on display. The artifacts, covering the 101-year history of the soft drink, can be seen in a display case immediately inside the West Fisher Street entrance, while other items fill the gallery hallway leading to Stanback Auditorium.

From 9 a.m. to 1 p.m. on festival day, a Cheerwine digital presentation will be shown in the auditorium, and it will feature a video about the company by UNC-TV’s “My Home, NC.”

Cheerwine’s restored 1927 Ford delivery truck will be parked on the library grounds during the festival.

The first Cheerwine Festival held last year in downtown Salisbury celebrated the soft drink’s 100th birthday. This year’s festival will be from 10 a.m. to 8 p.m. May 19 on Main Street.

Rowan Public Library will be open that day from 9 a.m. to 5 p.m.

The exhibit was installed Tuesday and runs through May 22. It can be seen other days the library is open, not just on festival day.

Library hours are 9 a.m.-5 p.m. Saturday; 9 a.m.- 9 p.m. May 14-16 and May 21-22; 9 a.m.-6 p.m. May 17; and 9 a.m.-5 p.m. May 18.

Many of the same items on loan from Cheerwine were part of the Cheerwine history exhibit at the Rowan Museum last year.

The things on display at the library include bottles, bottle caps, bottle openers, cans and packaging from every era of Cheerwine, including many of its sister products through the years.

There are iconic Cheerwine signs and advertising posters from the past. Old photographs show Cheerwine founder L.D. Peeler beside an early soft drink delivery truck and a street sign from about 1940 of the Carolina Bottling Co. plant when it was on East Council Street.

A few other artifacts are mixed in such as a Cheerwine matchbook, a Cheerwine calendar from 1939, Cheerwine badges and a Cheerwine uniform patch.

Cheerwine is known, of course, for its cherry flavor and, some would say, its fizziness. Carolina Beverage Corp., makers of Cheerwine, is still privately owned and managed by the founding family, five generations of whom have worked there.

Part of the Cheerwine displays in the hallway gallery blend in with the library’s other exhibit on World War I, the era in which Cheerwine was born.

Adult librarian Amber Covington has been the library’s liaison to Cheerwine for the exhibit.

Contact Mark Wineka at 704-797-4263.

Comments

Crime

Sheriff’s office: Man takes deputies on chase with stolen moped

Coronavirus

Afternoon, evening COVID-19 vaccination clinic planned Thursday

Crime

Concord man charged with woman’s murder in drive-by shooting

Ask Us

Ask Us: Have city, county elected officials received COVID-19 vaccine?

Local

City gives away nearly 100 trees during ‘We Dig Salisbury’ event

Local

Political Notebook: Bitzer expects most ‘Trump-like’ candidate to be favorite in state’s Senate race

Crime

Blotter: Concord man arrested in Rowan for indecent liberties with children

Coronavirus

Half of US adults have received at least one COVID-19 shot

Nation/World

Police: FedEx shooter legally bought guns used in shooting

News

Hester Ford, oldest living American, dies at 115 … or 116?

Local

Size of pipeline spill again underestimated in North Carolina

BREAKING NEWS

Kannapolis Police searching for suspect who fled scene of homicide

Education

RSS superintendent talks district’s future, strategic plan survey

News

Complaints and fines pile up against unpermitted landfill in southwest Rowan County

College

Catawba baseball: Crowd comes out to say goodbye to Newman Park

Lifestyle

History is a great teacher: Farming has helped shape Rowan County

Business

‘A safe place for them’: Timeless Wigs and Marvelous Things celebrates fifth anniversary

China Grove

County will hear request for more tree houses, hobbit-style homes in China Grove

Coronavirus

Livingstone College partners with Health Department to administer 500 Pfizer vaccinations

Education

‘Elite and it shows’: Staff at Partners in Learning at Novant celebrate news of national accreditation

Business

Biz Roundup: Food Lion earns Energy Star award for 20th consecutive year

Columns

Ester Marsh: What body type are you?

Nation/World

The queen says goodbye to Philip, continues her reign alone

Nation/World

Worldwide COVID-19 death toll tops a staggering 3 million