SALISBURY — The Trinity Oaks retirement center transformed into a Vegas casino Monday evening for the kickoff to the Rowan County Chamber of Commerce’s Total Resource Campaign.

“When I walked in, I thought I was at the Bellagio,” Dari Caldwell, chairperson of the Chamber, said of the “Casino Night” theme.

The Eastern Costume Company provided Vegas-styled costumes for the annual campaign’s leaders. Ted Goins of Lutheran Services Carolinas is chairman of the Total Resource Campaign, and he also is the Chamber’s chairman-elect.

During a break in the evening, Goins introduced the team captains: Robert Betler (BB&T), “Helping Hands”;  Heather Crawford (Wells Fargo), “Aces”; Bill Johnson (Trinity Oaks), “Trinity High Rollers”; Lynda Lefler (Belk), “Rowan High Rollers”; Nicole Matangira (Matangira Recycling), “Rollin’ with the Chamber”; Ken Mowery (Novant Health Rowan Medical Center), “Bet Your Life”;  Bob Setzer (F & M Bank), “The Wild Cards”; and, Janet Spriggs (Rowan-Cabarrus Commu­nity College), “Casino Rowan.”

Each team captain has recruited 10 team members to assist them. The campaign runs through Sept. 18.

Goins said the campaign goals are 90 new members, a 90 percent retention of first-year renewals and $5,000 in non-dues revenue. Prizes will be awarded to all volunteers participating, and the top producer will win a vacation package valued at over $2,500. In addition, there are some special perks for all new members who join during the campaign.

All campaign volunteers will participate in a professional sales training session by Tamara Bunte, Institute for Advanced Results Company of Charlotte. The sales-training sessions are at 4 p.m. today or 8:30 a.m. Wednesday at the Gateway Building, 204 E. Innes St.

— Mark Wineka