• 70°

Burger King plans apology after Twitter hack

(AP) — Somebody hacked Burger King’s Twitter account on Monday, posting obscene messages and changing its profile picture to a McDonald’s logo.
The tweets stopped after a little more than an hour, and Burger King said it had reached out to Twitter to suspend the account. A Twitter spokesman did not immediately respond to a phone message left on Monday.
Burger King, which usually tweets several times a week, said it was working to get the account back up. Typical tweets promoted sales on chicken sandwiches, or asked how many bites it takes to eat a chicken nugget.
But just after noon EST on Monday, someone tweeted via Burger King’s account, “We just got sold to McDonalds!” They also changed the icon to rival McDonald Corp.’s golden arches and the account’s background picture to McDonald’s new Fish McBites.
About 55 tweets and retweets followed over the next hour and a quarter, including some that contained racial epithets, references to drug use and obscenities. The account tweeted: “if I catch you at a wendys, we’re fightin!”
Monday’s appropriation of Burger King’s Twitter account was a relatively mild example of cybersecurity problems, which are causing increasing concern in Washington and for industry. Media outlets including The New York Times, The Wall Street Journal and The Washington Post have all said this year that their computer systems were breached, while several NBC websites were briefly hacked in November. White House officials and some lawmakers are pursuing legislation that would make it easier for the government and industry to share information on how to defend against hacking.
Burger King didn’t know who hacked the account, and no other social media accounts were affected, said Bryson Thornton, a spokesman for Miami-based Burger King Worldwide Inc. Its social media team and an outside agency manage the Twitter account, but Thornton declined to say how many people knew the account’s password. He said they hope to have it working again soon, and will post a statement on Facebook later Monday apologizing for the tweets.
Twitter acknowledged on Feb. 1 that cyber attackers may have stolen user names and passwords of 250,000 users. It said at the time that it notified users of the breach.
Competitors were sympathetic.

McDonald’s responded on Twitter that it empathized with its Burger King counterparts. “Rest assured, we had nothing to do with the hacking.”
“My real life nightmare is playing out” on Burger King’s twitter feed, wrote Wendy’s social media worker Amy Rose Brown.

Comments

Comments closed.

David Freeze

Day 8 for Freeze brings trooper, tunnel and more climbing

Education

Back to School: A message from RSS Superintendent Tony Watlington

Education

Salisbury’s colleges take different approaches to COVID-19 vaccinations

Coronavirus

Back to school: COVID-19 in RSS, K-12 schools

Local

Rowan County commissioners approve agreement for millions in opioid settlement funding

Local

Trivettes remember ‘Turb’

High School

Fall sports: Official practice begins

News

Nancy Stanback remembered for compassion and philanthropy

News

David Freeze: Finally a day that met expectations

Education

Back to School: Getting to know RSS schools

Education

Back to school: From public to charter, Faith Elementary won’t miss a beat

News

Threat of rising evictions looms in North Carolina

Nation/World

US hits 70% vaccination rate — a month late, amid a surge

Education

Turbyfill remembered for years working to help students

Local

Blotter: Shots fired when motorcycle club tries to kick member out

Local

City Council to consider 230-home development on Rowan Mill Road near Grants Creek

Nation/World

Smoke triggers pollution alerts in US West, Midwest

Crime

Former employee charged in shooting at Charlotte game room

Crime

Report: Young child among 3 shot in road rage shooting

Ask Us

Ask Us: When will Britton Village apartment complex be complete?

Nation/World

DaBaby booted from Lollapalooza after homophobic comments

Crime

Blotter: Kannapolis man charged with 15 counts of sexually exploiting of minor

Local

Salisbury will make history with installation of marker commemorating 1906 lynchings

Local

More than 100 years later, family of World War I veteran receives medals, honors on his behalf