The city of Salisbury’s newly formed Branding and Wayfinding Steering Committee will hold a public input meeting at 4 p.m. Monday at the Rowan Museum, 202 N. Main St.

The public meeting is part of the committee’s work in trying to create a brand or unifying image for the city and also make sure visitors and residents can find their way around town.

A Salisbury brand could be used, for example, in community marketing. The committee also is charged with looking at existing signs, their effectiveness in getting people to their destinations and traffic circulation patterns.