L.L. Goodnight and Sons a fixture in southern Rowan community
By Darrell Blackwelder
For the Salisbury Post
L.L. Goodnight and Sons Farm and Feed Store is a real treat to visit.
Once you walk in, you can’t help but take a few minutes to absorb the myriad farming supplies and tools that have made it a staple for 60 years in the community. From canning jars to horse liniment; it’s a place to find almost anything a farmer would need.
In a world of big box stores and self service, it is certainly refreshing to have a family owned farm supply store of this nature survive urbanization and shrinking farmlands.
However, survival of a farm supply store reminiscent of the ’50s is no fluke. Providing service to their customers with both product knowledge and information is a major strength that keeps customers coming back year after year. Lee and Hilda Goodnight’s many years of experience, plus their son Henry’s education at N.C. State University, provide their customers confidence when they purchase a product.
Loyal customers know they can bring a weed or pest problem to the Goodnights for proper identification and proper method of control.
Adapting to the changing needs of the consumer is also a key to their success. Grinding cattle feed for growers was a must for farming neighbors in the ’50s.
Today’s customers demand pre-packaged supplies for increased equine population and pets. Increased demands for lawn and garden supplies, along with bedding plants, have also become a major part of their operation.
The Goodnights erected a greenhouse range in 1977 to augment their growing operational requirements, and daughter Sara Brandt handles it.
Grandsons Jacob, Eli and Ben also play an important part of the family operation, working in the greenhouse and fulfilling other duties at the store.
Located in the south Rowan area off Saw Road, the farm supply store will be celebrating its 60th year in business next Saturday, June 14 from 8 a.m.-3 p.m. The celebration includes antique tractors, petting animals, hot dogs and door prizes. The South Rowan High School FFA will also be selling homemade ice cream.
There will also be educational seminars as part of their celebration. Below is a list of the seminars for the 60th anniversary celebration at L.L. Goodnight and Sons store.
– 9:30 a.m.: Heart Attack and Stroke Risks, Shirley Allen, nurse
– 10 a.m.: Eat Smart at Home, Pam Outen Cooperative Extension, Cabarrus County
– 11 a.m.: Canning Secrets/Check Canner Lids, Toi Degree Cooperative Extension, Rowan County
– 1 p.m.: Bugs Beware: Darrell Blackwelder, Cooperative Extension, Rowan County
– 2 p.m.: Fertilizer Know How, David Goforth, Cooperative Extension, Cabarrus County.
Darrell Blackwelder is an agricultural agent in charge of horticulture with the North Carolina Cooperative Extension Service in Rowan County.