Support breast cancer research through bra fitting

Published 11:03 am Tuesday, April 12, 2016

Join Wacoal in its mission to help end breast cancer with Fit for the Cure and receive a complimentary bra fitting from a Wacoal fit specialist. For every woman who participates, Wacoal will donate $2 to Susan G. Komen for breast cancer research and community health programs.

Wacoal will donate an additional $2 for every Wacoal bra, shapewear piece or b.tempt’d bra purchased at these events and pledges a guaranteed aggregate minimum donation of $250,000 to Susan G. Komen in 2016.

 The event will be Wednesday, April 13,  10 a.m.-8 p.m. at Belk, 1455 Klumac Road.

Wacoal is continuing the #IGotFit social media campaign, aimed to inspire more women to get fit and build awareness. For each woman who photographs herself following their fitting with a special “I Got Fit” sign and shares on social media using #IGotFit, Wacoal will donate an extra $1 to Susan G. Komen.

For the past 16 years, the company has made an effort to educate more than 760,000 women across 411 cities in the U.S. and Canada about the importance of bra fit, foundation and overall breast health. As a grassroots initiative, 75 percent of funds raised go directly to the community in which they are raised.

Breast cancer is the second leading cause of cancer death in American women age 40-59 and accounts for nearly 1 in 3 cancers diagnosed in the U.S. Wacoal encourages women to visit their doctors for annual breast examinations that could ultimately save their lives.

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