Rock Hill SC woman wins Food Lion prize

Published 12:00 am Saturday, June 4, 2011

SALISBURY ó A Rock Hill, S.C., woman received $5,200 in Food Lion gift cards Friday.
Food Lion-customer Veronica Nickolaisen was named the grand prize winner of the grocery chainís ěWin Free Groceries For a Year Sweepstakes.î The prize amount amounts to $100 a week for groceries.
Nickolaisen received her grand prize in the Food Lion store at 2260 Cross Pointe Drive in Rock Hill, where she is a regular shopper.
Food Lion sponsored the special sweepstakes March 23 to April 19. Customers scanned their MVP card in stores to get coupons they could use that day.
In addition to receiving coupons, the customer was automatically entered into the contest. Some customers who scanned their MVP cards also instantly won one of more than 200,000 free national and private-brand items. Free items were awarded in the form of a coupon.
Nickolaisen was randomly selected out of more than 900,000 customers who received personalized coupons during the one-month contest.
The Food Lion family of supermarkets is based in Salisbury and operates more than 1,200 supermarkets, either directly or through affiliated entities, under the names of Food Lion, Bloom, Harveys or Reidís. The Food Lion family employs about 74,000 people in 11 Southeastern and Mid-Atlantic states.