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November 21, 1999
Salisbury Post; Rowan County, NC

Local News

Developer sees prices for land skyrocketing

BY JESSIE BURCHETTE
SALISBURY POST

           
A Concord based industrial developer says all eyes are now on Rowan County because Cabarrus is priced out of the industrial market.

More of Laurent Beaudry’s “For Sale” signs will be appearing on land in Rowan’s I-85 and U.S. 29 corridor.

He sees I-85 in Rowan as a potential “super business corridor.”

“I’m out of business in Cabarrus,” said Beaudry. “Land is $75,000 an acre.”

“Concord Mills didn’t help. Land went from $40,000 an acre to $250,000 in 18 months,” said Beaudry.

While he and others looking for industrial sites may now be focusing on Rowan, Beaudry has a warning. “If Rowan exaggerates (land prices), Gaston County will benefit.”

A self-proclaimed southerner — that’s southern Canada, Beaudry specializes in small to medium industry.

He has handled numerous motorsports projects, including properties for Cale Yarborough, Lake Speed, Melling Racing and several Busch teams.

He’s currently completing Phase 4 of a 146-acre motorsports industrial park near Harrisburg. It’s already sold out.

Beaudry has sold or developed properties for trucking terminals and business parks. Among his current projects in Rowan is the Landis Business Park and a 33-acre tract on Peeler Road.

A resident of the historic section of Concord, he’s a partner in Charlotte-based Segrest International.

He admits to having a slightly skewed view of the world. “I divide the world into four quadrants with Charlotte in the middle.” In this world, there’s a perfect place for anyone wanting to build an industry, from the smallest to the biggest.

Rowan has special appeal with access to two interstates: I-77 and I-85.

Location and land prices are the driving forces in Rowan moving to the top of the industrial list.

Soaring land prices in Cabarrus have forced industrial prospects to look elsewhere.

“At the end of the world, I always thought land would be $30,000 an acre. Now, nobody blinks an eye at $75,000 an acre,” said Beaudry, quickly adding, “But nobody is buying it.”

Beaudry said bankers look at the math and simply won’t go for industrial projects where a big chunk of the money is in the land.

“If you buy four acres at $75,000 per acre, you’ve got $300,000 in land. You want to put up a $500,000 building. You can’t go to the bank with those numbers if you’re industrial.”

He recounted an incident during the past two weeks when he had an industrial prospect looking at a small tract off I-85 near Kannapolis. The landowner quoted a price range of “between $100,000 and $200,000 per acre.”

That quickly turned the potential buyer off.

Beaudry supports the move by Rowan County to protect the I-85 corridor in Rowan.

He has some free advice for county planners and other county officials. “Listen to the industrial brokers. Have them sit down with planners, see what they can bring to the table.

“It’s ludicrous and foolish to think I could run a city or a county, I’m not trained d to do it,” said Beaudry, encouraging the county to get input from industrial brokers.

Beaudry’s own emphasis is on smaller industries. He isn’t humble in citing his background as a director of development for a large construction firm in Montreal.

He finds land for clients and assists in development. “What I bring to the table is much more than just putting a sign up,” said Beaudry, adding with a laugh, “Nobody can do it as good as I can — my middle name is humility.”

At every opportunity, he makes a case for small and medium size industries.

“There’s an extraordinary demand for smaller industry. There are a lot more small fish in the ocean than big fish.

“Economic developers and counties are looking for the big buffalo. … They’re all hunting the big buffalo,” said Beaudry, adding, “The small guys are the bread and butter.”

 

   

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