text size: A A A

Cheerwine doughnut soon only sold in Salisbury

Friday, July 30, 2010 12:00 AM | Printer friendly version | E-mail to a friend |

As of Sunday, if folks want Cheerwine creme-filled Krispy Kreme doughnuts, they’ll need to make a pilgrimage to Salisbury.

But considering the reception the doughnuts have gotten in their limited run, that could be a sweet road trip for many.

The two Carolina companies teamed up with the intention of offering the confections only in July, and only at grocery stores. But they added the doughnuts to the lineup at the West Innes Street Krispy Kreme since this is Cheerwine’s hometown.

And the Cheerwine creme quickly became one of the most popular doughnuts at the shop, behind only the classic glazed Krispy Kreme, said David Oakley, manager of the local shop.

They’re so popular, the companies plan to keep selling them there.

“So the only place to get them ... is going to be here in Salisbury,” he said.

Tom Barbitta, vice president of marketing for Salisbury-based Cheerwine, said sales of the doughnut, produced in partnership with Winston-Salem company Krispy Kreme, have been “phenomenally successful.”

And although they won’t be available on grocery store shelves throughout the Carolinas after Saturday, Barbitta said he thinks people will drive to Salisbury to get them, because they already are “to seek out this little gem.”

“It’s going to be great for folks to have access to Cheerwine doughnuts whenever they’d like them,” he said.

If you would like to subscribe to the Salisbury Post, click here.

Comments

Notice about comments:

Salisburypost.com is pleased to offer readers the ability to comment on stories. We expect our readers to engage in lively, yet civil discourse. Salisburypost.com cannot promise that readers will not occasionally find offensive or inaccurate comments posted in the comments area. Responsibility for the statements posted lies with the person submitting the comment, not Salisburypost.com. If you find a comment that is objectionable, please click "report abuse" and we will review it for possible removal. Please be reminded, however, that in accordance with our Terms of Use and federal law, we are under no obligation to remove any third party comments posted on our website.
DO NOT POST:
* Potentially libelous statements or damaging innuendo.
* Obscene, explicit, or racist language.
* Personal attacks, insults or threats.
* The use of another person's real name to disguise your identity.
* Comments unrelated to the story.
Full terms and conditions can be read here

Salisbury Post is proud to offer our users enhanced commenting features. You can now build user-to-user connections, follow friend's recent posts, add an avatar that fits your personality, and more.